White Shark Uses Complaints To Improve Customer Satisfaction.

Customer complaints can sometimes damage the reputation of a company. Instead of allowing customer complaints to get them down, White Shark Media has benefited from them. With the help of complaints, White Shark Media has revised the way it does business which has led to a higher customer satisfaction.

Complaints have allowed White Shark Media to see that they have lost their efficiency when utilizing certain tools. One of these tools is in regards to reporting on an AdWord Campaign. With the help of these particular complaints, White Shark was able to realize that their reporting techniques did not meet the needs of clients. Clients wanted to have detailed information available to them regarding how well their AdWord Campaign was doing. To repair this particular situation, White Shark has made certain adjustments. First, they revised how they assist new clients. Before an Adword Campaign is planned or begins; White Shark takes the time to get to thoroughly get to know each client in order to identify exactly what their needs are. Once these needs have been recognized, a campaign is developed and thoroughly explained to the client. By explaining what the campaign will consist of, the client is able to gain an understanding of every area of their campaign before it begins. Equipped with this particular information a client will be able to know how to locate a detailed report about the performance of a particular campaign.

Another complaint that clients have made in regards to the services that White Shark provides is limited communication. To increase the amount of communication White Shark has with its client, two steps have been taken. The first step involves monthly status calls. Clients are able to participate in a monthly status call via the application GoToMeeting. This communication option allows White Shark and their clients to connect in an online conference room. With the assistance of the application GoToMeeting White Shark is able to go through reports with clients by using features such as screen sharing.

Another way that White Shark Media has improved communication with its clients is with improved phone systems. The phone systems are now equipped with direct extensions. These direct extensions give clients the opportunity to connect with a specific person directly. Clients are now able to reach his or her contact person without any hassle. The contact person’s information is sent to each client via email.

White Shark Media And The Launching Of An AdWords Campaign

AdWords campaigns, when managed right, could help deliver a steady stream of interested customers right to the front door of a small business. Scores upon scores of patrons use the Google and Bing search engines to seek out a host of local (and long distance) businesses. Through working with White Shark Media, a small business owner can tap into a solid customer base with the right AdWords pay per click campaign.

Some might choose to try and launch such a campaign on their own. Doing so is usually not going to lead to good results and positive reviews. Experience means a lot when hoping to effectively run such a specialized campaign. This is where White Shark Media comes into play. The company hires search engine marketing (SEM) specialists who understand what is required to launch and run a successful AdWords campaign. The SEM specialists work under the auspices of a supervisor who further ensures work is being done to meet a client’s goals.

The process all starts with a clear evaluation of any current AdWords campaign and any website the business publishes. If neither exist, then a new AdWords account will be opened and a website will be built. Those that already have such things in place will be given constructive advice on areas of improvement. Of course, the representatives from White Shark Media are going to institute changes once they take over the account. The AdWords campaign will be in the hands of the SEM specialists from this point forward. They may even go so far as to create a new logo for the business’ website to make it more appealing to visitors who land on it.

Customers should not assume this means they will have no say in the process or be left out of the loop. Monthly sessions via video conferencing are part of the package. This ensures clients always know what is going on with their campaign. Any questions the client has could be answered during the meeting. Of course, customers are free to call the SEM specialists or their supervisors on the phone at any time.

A lot of work is required in order for an AdWords campaign to be successful. Leaving the work to qualified hands might be the best approach. For those seeking a professional approach, contacting White Shark Media to discuss options might be a good plan.

PPC Management Services By White Shark Media

PPC management is a project in itself for any website owner who is looking to bring in revenue. Pay-per-click is a form of advertising that has been around for many years and has helped site owners bring in both money and business through marketing. If you are unfamiliar with what PPC is or how it works, you will find that the management services provided by White Shark Media helps to keep the job of implementing pay-per-click into your site without spending the time figuring out how to do it on your own.

White Shark Media provides a variety of management services in terms of pay-per-click advertising. First, White Shark Media will integrate PPC links into each page of your site. The links will be customized according to visitor demographics and general site content. The folks at White Shark Media will then manage and maintain the links for you, encouraging more cash flow through unique clicks. Their competitive rates and pricing also make it simple for business owners and bloggers of all kinds to afford their PPC services.

An additional service provided by White Shark Media includes advertising through PPC links. These links will be found on other websites that use PPC as a way to bring in money. Essentially, advertising with PPC can bring in thousands of unique hits each week that you wouldn’t have otherwise received. Many site owners and bloggers are currently using pay-per-click links on their sites, so you will be reaching out to millions of additional customers who may choose to click on your site’s link. White Shark Media does all of this work for you to encourage a more profitable and successful business.

Apart from PPC management services, White Shark Media also offers SEO and SEM evaluation to all website owners. They will evaluate the search engine optimization that has been integrated into your site and can refer you to professionals if it is lacking. Both SEO and SEM are incredibly important to a successfully running site, so these need to be evaluated from time to time to ensure that they are doing their job of bringing in more visitors. White Shark Media has been in the business of PPC management since 2011 and has continued to grow as one of the top firms in their field. It has received very much positive reviews. Their customer service team is available around the clock to answer questions and concerns that you might have.

A Comprehensive Assessment Of The White Shark Media

Marketing departments need to get strategic methods to create awareness about the goods sold by their company. Once they create awareness of their products, more customers will buy from the firm because they know the type of goods available. The White Shark Media is online marketing channels that help firms to reach their market at different levels. The platform educates and reminds clients about goods offered by different companies. White Shark has experts who have knowledge and skills in marketing. They use attractive keywords to capture the attention of potential clients for them to increase the shares of their customers in the market.

The professional staffs of White Shark make sure that all their customers get quality services that match their expectations. This team works under the leadership of skilled and experienced executives who monitors the junior staffs to deliver quality services to all clients. AdWords is a strategy used by this organization to match with the goals and objectives of various companies that use the services of White Shark. Many clients get attracted to this promoting company because of their many products that match their demands and because of other customers reviews. These products fit different companies that aim at promoting their goods at a reasonable rate.

Use of conference software helps their clients learn about their operations in an easier and fast way. Customers do not have to physically move to the White Media House to learn about the ways to use their services a click on the computer makes the mission possible. The media firm uses a screen to describe the steps used in the evaluation procedure. Join.me software allows new users to learn the evaluation method. This software outlines the procedure followed in the evaluation procedure. Adwords experts train staffs of the advertising firm to make them skilled with the techniques necessary in this field.

Updating any outdated information from the site of their customers is easier because they have an open software that makes editing easier. They only access these websites after a client has requested them. Clients can add new details to the existing information with the help of these professionals. They are diverse and have knowledge of many things in different fields making them fit to advise any business. These professionals educate firms on details to add or remove from the advertising piece to make it catchier and reach many potential buyers. An evaluation process is free hence attracts many companies.

White Shark Media Used Common Complaints To Provide A Better Service

White Shark Media is a great company that has had a lot of compliments as well as complaints. Instead of just sitting back and doing nothing with them they have made their business better. Here are some complaints and how they were addressed.

One common complaint that they were getting was that business owners were not being able to keep track of their Adword campaigns. This was remedied by talking with each client about their campaigns. This way they knew where to go to see how a specific ad or keyword was doing.

Another common complaint was that they didn’t communicate well with their clients. They decided to have monthly conference meetings online to deal with this problem. This way they could go through each client’s report with them.

Another complaint was that White Shark didn’t offer SEO services. They now allow your SEO company to work directly with them. This helps by allowing White Sharks staff to look at their customer’s materials and make sure everything is going smoothly.

Clients were saying that old campaigns were doing better than the new campaigns that were optimized. White Shark Media did several different things to help clients with this. They made sure that they used existing client’s campaigns that were successful before the new optimized campaigns went into effect. They also hired enough supervisors to oversee the management of these campaigns. They made sure that these supervisors did not have more than 3 to 5 strategists reporting to them to make sure they did their job effectively.

People were complaining that their contact person wasn’t keeping up with their needs. White Shark Media decided that their consultants would be available if clients had questions. This way there is another person to talk to if it is needed.

Lastly, a lot of clients were complaining that their customers were coming to them through the phone. White Shark decided that they would track phone calls to help with this. This service is provided free of charge.

White Shark Media has done everything in their power to help correct mistakes they have made in the past. They really listen to their clients’ needs and complaints. They are a company that provides great customer service to their clients as well as a great service. They use these complaints to better their company unlike other companies that disregard them. This mentality will take them far.

White Shark Media: The Digital Marketing Champion In Provision Of Online Marketing Solutions

Technology has really come of age and severely affected service delivery in the world. The business world has become a victim especially in terms of how businesses package and market themselves to the world. Advertising therefore, has diversified from just a marketing tool of large corporations to suppress upcoming ones into a need for businesses to thrive. It has become imperative for businesses to outsource the services of a professional advertising agent .The world’s population is currently experiencing the online frenzy with most people accessing products and services directly from their smartphones. Therefore, it has raised the need for businesses to know how to package themselves online for easier access. Thus, it creates a competitive edge against the rivals.

This need and entrepreneurial opportunity has led to the development of Google AdWords, which is an online advertising service provided by Google. It enables advertisers to compete in the display of well-crafted and brief advertising copy to internet users. This brief copy is comprised of keywords that link it to the content available in the website for internet users. White Shark Media is one of the twenty-nine Google AdWords premier Small and Medium -sized business partners in the United States.

It was established back in 2011 with the collaboration of three Danish entrepreneurs who possess a broad experience in the field of online and offline marketing. Their primary goal was to overcome the increasingly growing small and medium -sized business market in Latin America and the United States through provision of an outstanding product and service delivery. Consequently, this has elevated company into a leading Digital Marketing Agency. The services White Shark Media provides are mainly designed for the small and medium-sized businesses. It is receiving thousands of positive reviews.

The company’s goals and commitment has attributed it to become recognized and accepted as one of the fastest growing digital agencies in North America. It has aided many corporations boost their business through the proprietary marketing tools and online marketing tactics it offers. The clients of White Shark Media are able to keep track of the services offered on their behalf through utilization of various services that include keyword-level call tracking ,competitive intelligence, Google Analytics integration and proprietary reporting software. This a testament to which their first client has stuck with them to date due to their excellent service provision.

White Shark Media now boasts of more than a hundred and fifty work muscle in three nations. Its collaboration with Google also accorded it a support team to boost growth and meet clients’ needs better. This has led to more success with the company being selected for the Bing Ads Authorized Reseller program by Microsoft.

White Shark Media, Sink Or Swim?

White Shark Media is a fairly new player in the fairly new world of online advertising. As a company, they seem to be reasonably successful in starting and managing their clients advertising campaigns through Google’s AdWords service. However, they recently published an interesting list of common complaints that they have received from their customers, and steps taken to remedy them. Naturally, publicly calling attention to your failures is an uncommon move for a new business, but perhaps White Shark is hoping their candid admissions will showcase their flexibility and willingness to change? In any case, we will take a look at what the clients had to say, and if White Shark’s response measures up.

First off, it’s important to define what White Shark Media is trying to do. For those who might have blinked and missed this development, AdWords is Google’s ‘Pay Per Click’ advertising option available on their search pages, and White Shark’s goal is to manage the advertising campaigns for their clients on Google, a sort of internet middle-man that will allow them to get the most for their money.

Or will it? The clients apparently don’t know, as the first complaint listed is that clients lose touch with their AdWords campaigns. In other words, they’re paying money to the middle man, but they aren’t able to find the metrics that would tell them if the advertisements are generating interest. White Shark acknowledged the difficulties, and explains that they have improved communications by adding monthly status meetings and direct extensions to allow clients to quickly contact their individual agents. They also mention that they will provide certain analytics through Google free of charge, when possible.

The next complaint is fairly serious, “My old campaigns were performing better than your new campaigns.” Oops! If your job is to optimize, and it ends up worse than before you started, that is indeed complaint worthy. White Shark Media acknowledges this, and says that they will do better at incorporating the successful parts of their clients old campaigns. They also point out that their SEM (Search Engine Marketing) Strategists are overseen by supervisors. This doesn’t exactly seem like a major overhaul has taken place, but it is encouraging that the problem is addressed.

Finally, customers complain that their POC within White Shark isn’t living up to the promises made by the individual who made the sale. The company responded by explaining new changes that allow a company to keep their initial SEM Consultant through their campaign, and that while they may not be the primary point of contact, they will remain in the client’s circle as long as the client needs them. How much of that change is cosmetic remains to be seen, but it could be a step in the right direction.

All in all the problems White Shark has listed do not seem to be devastating issues with their brand or their business model, they seem more along the lines of a new business in a new market working out the kinks in their system. Publicly admitting their flaws is a bold move, and it may be an example of exactly the kind of bold choices a company needs in order to stay alive in the internet world.

How White Shark Media Handles Complaints

In business, the only way to become a market leader is by outdoing your competitors and thus creating a competitive advantage. Different elements could effect this, including but not limited to economical actors; such as unemployment and deflation, market factors such as location and territory, and general business practices; such as marketing and customer service. Customer service refers to the provision of services that implicate customer satisfaction with a company, which correlates with marketing from a branding aspect. These factors are easier to control versus those such as the economy or your territory for that matter.

One important element of customer service is how a company handles complaints from customers. Market leaders make sure that customer retention is at the top of their priorities. The old saying goes “Its Cheaper to Keep-em” referring to the cost of obtaining new customers through marketing and advertising rather than retaining customers through the usage of good customer service to foster customer loyalty. One company that strives to deliver optimum customer reviews is an entity called White Shark Media. This organizes is a leader in online marketing and public relations solutions. White Shark Media specializes in digital marketing campaign platforms that allow clients to be marketed better on the web. Their customer service team is recognized n their ability to handle consumer issues and complaints in a positive manor.

White Shark Media often reviews feedback from customers in order to improve their company. Whenever they see a consistent complaint from different customers, they immediately focus on eliminating these issues through operational management. An example would be that the company had complaints concerning communication, meaning it was difficult to reach customer service. As a result, White Shark Media avoided complaints and scheduled monthly status calls, and they provided exact extensions for different departments when customers use the automated phone system.

There was also an issue in which customer were not able to view the performance of their Ad words. Because of this, technology was implemented that installed conversion tracking, call tracking, and google analytic free to the customer. This allowed customers to better track their performance and assist the company with optimizing their digital marketing campaigns. The better experience the customer has the more the company will continue to grow.

Companies handle issues and complaints differently. How you handle customers can determine whether or not they will choose you, or go with a competitor next time they need a good or service. White shark Media analyzes customer issues and make changes to fit the needs of the customer. They have made many changes allowing better communication with customers, and also making the site more user friendly. These are necessary steps taken to gain a competitive advantage.