Whitney Wolfe: The Success Behind ‘Bumble’

Whitney Wolfe is one of many powerful women that has been able to overcome the inexcusable amount of discrimination in the work field, and shoot for success. From her unfortunate events with Tinder to her new and improved Bumble dating app, there is no wonder why Whitney Wolfe made Time’s Person of the Year for 2018.

I know you must be wondering, where did Wolfe learn her incredible marketing skills? She attended Southern Methodist University with a major in International Studies. But, she was a natural at business since the age of 19, where she founded a non-profit organization selling bamboo tote bags to benefit the areas that were affected by the BP oil spill. Celebrity stylist, Patrick Aufdenkamp, helped young Wolfe launch this project, and even had her product photographed with two celebrities, Rachel Zoe and Nicole Richie, thus receiving national press.

No only is Whitney Wolfe the dating app queen, but she also found her king, Michael Herd. Although they did not meet on her successful Bumble app, they met in real life while on vacation in Aspen and have kept in touch eve since. The love birds married each other in Positano, Italy in September.

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At the SXSW (South By Southwest) interview, Whitney Wolfe talked about her former employer while working with the Tinder app as co-founder. She has no hostile intentions towards Tinder, despite them being their rival. She says, “I don’t believe revenge is apart of my agenda. I’m a firm believer that just like hate spreads hate, love and kindness spread love and kindness. We’re doing our own thing.” She mentions that she wanted to start a social network that promotes better behavior than what is seen on other social media, and to make a change to the social norm of having a male founder for a social network.

Not only has Bumble put a twist on social discrimination, but its continuous updating features make it user friendly for all. For example, there is a feature called ‘Bumble BFF’ which allows users to use the swiping method to find matches for not only dates, but friends too! And let’s not forget ‘Bumble Bizz’, Bumble’s most prime feature. ‘Bumble Bizz’ allows women to take the initiative by letting them choose who they want to talk to, in efforts to clear up any miscommunication that could often cause women to be put in uncomfortable situations.

One of the main factors that helped Bumble’s success is its support for the #MeToo Movement for women all across the globe. With Bumble’s new features, such as ‘Bumble Bizz’, it attempts to help decrease the rate of sexual harassment and assault for women everywhere, much like the #MeToo Movement. It helps bring women together to not only give people a sense of how serious the sexual harassment and assault is, but to also overcome it.

Whitney Wolfe Herd Is Taking Bumble To The Next Level

Bumble is a dating site that first emerged in 2014. Once this dating site came onto the scene it changed how men and women interact online. Whitney Wolfe Herd is the founder and CEO of this site. She is a female that supports women and their causes. Here is some interesting and important information about Whitney Wolfe and her company Bumble.

Bumble began in 2014 and it slowly was developed in the site that it is today. Currently, Bumble has 26 million users and it is steadily growing as one of the premiere internet sites for dating today. Wolfe Herd began Bumble after she stated that she endured sexual discrimination from Tinder which was a former dating site that she helped to co-found.

Once Wolfe Herd left Tinder she had to create her own dating site that would not involve sexual discrimination, harassment or exploitation. This is one of the major motivating reasons why Bumble was created. This site was designed to empower women which is opposite of Tinder’s agenda which is to empower men.

Whitney Wolfe Herd started this site as a means to empower women and the feminist movement. She hooked up with her husband Michael Herd and proudly took his last name in 2017. While Whitney is a pro-feminist kind of woman, she still believes that the man should be the head. She took her husband’s last name in 2017 when the couple was married.

Wolfe Herd is a big supporter of feminist causes and she teamed up with the Los Angeles Clippers in support of this agenda. The Clippers have the only NBA head of business operations that is a female. Her name is Gillian Zucker and she is responsible for managing the business side of the Clippers franchise.

Bumble teamed up with Gillian to promote gender equality in the workplace. Gender equality is a very important issue in modern society because women are still struggling to gain equality with men. The Clippers will wear the Bumble logo on their uniforms to show their support on this issue.

Guns and gun violence was a huge issue in the early months of 2018. After the Marjory Stoneman Douglas High School shooting where 17 students were killed, Whitney Wolf Herd decided to change her website. She no longer allowed users to display firearms in their photos. She hired thousands of contractors to filter through 26 million user profiles on her site.

Her elimination of photos featuring weapons is important for maintaining safety and credibility for her site. She does not want any person associated with her site displaying firearms before going off on a killing spree. She also does not want Bumble’s name ruined by this kind of publicity.

The SXSW festival takes place in Austin, Texas every year in the month of March. This event features various media presentations from the fields of music, film and television. Internet media has also been concluded as well. Whitey Wolfe Herd has been interviewed at this festival. She tells the world about her dating site Bumble and about her struggle for women’s equality. Whitney Wolfe Herd is grateful for this platform to spread the word about Bumble and all that it has to offer.

Sports Making Women Equal in Business

Sports May Level the Playing Field for Women in Business

The 2016 Summer Olympics in Rio de Janiero will make history as the games with the most female athletes ever participating. With that in mind, women being in sports has been thrown into the spotlight now.

The Olympics have shown that athletes are displaying incredibly strength and endurance, all the things that competition is all about, which is also very helpful for dealing with leadership success off of the field. In fact, research has shown that women who have some background in sports have an increased potential in work world leadership which can lead to higher ranks in fields where women do not historically rank high. For example a survey taken by EY involving female world leaders found that 94% of women in C-suites were involved in sports at some point in their lives, the majority of them being at the collegiate level.

Several women in positions of power were asked about their world experiences and one thing they noted that confidence is the key to having courage. One former athlete said that after playing basketball in high school and in college at Purdue, they already knew they had what it took to succeed in life and that settling wasn’t good enough, but trying to excel at a task was very necessary. They also learned how to play by the rules and work well with a team, because the success or failure of a goal can depend heavily on teamwork.

Being a respectful person is another aspect that was described as helping people get along and go far off of the field. Respect is something that is valued whether one is a teammate or in a business setting. Everyone is not the same and does not see the world in the same way, so there will naturally be different perspectives but learning about this can be valuable down the road if done in a proper manner. In addition to this, being respectful both on and off the field can help create bonds and relationships with other people and in turn help everyone work together in an effective manner. This works whether someone is a freshman athlete at Duke University or in a high office setting.

Corporate Compliance with Helane Morrison

Helane Morrison is a leading compliance officer and is the Chief Compliance Officer of Hall Capital Partners LLC, which is among the largest advisory firms in San Francisco. Hall Capital tries to shed light to how we lost our crucial trust in the financial industry because of 2008’s economic crash. People began looking for other options, and they started putting their finances under the control of other hands. After that phase of the economic crash, Hall Capital Partners has come to the aid of the people by enforcing regulatory compliance, accountability, integrity in all dealings. The corporate world is experiencing rapid growth and the need for adept compliance officers is inevitable.

Morrison is an assertive, hardworking and dedicated woman who has attracted significant reputation in the compliance world due to her substantial impact. Every investment that Morrison and the form make for their clients is ethical and robust. The team of professionals at Hall Capital ensures that every mutual fund advisors, brokerage firm or financial advisor that they select to work with, is taken through an all-encompassing investigation to ensure the integrity and compliance to be trusted with clients’ money. In case Morrison and her enforcement team realize an anomaly, they enforce disciplinary actions, which may range from correction measures to pressing charges.

Ms. Morrison also serves at the Hall Capital Partner, LLC as the Managing Director, General Counsel as well as a member of the Executive Committee. Before joining Hall Capital, Morrison was previously working at the Securities and Exchange Commission, in Northern California, directing its enforcement programs. During her reign as the Regional Manager at Securities and Exchange Commission, she was responsible for regulatory matters, litigation, government agencies and securities enforcement. When she was the Regional Manager, Helane was the overseer for five Northwest States.

During her reign at SEC, Helane made several remarkable achievements. She led various fraud cases involving lead executives from firms like HBO, NextCard Inc., Hewlett-Packard, and Google. She also led in exposing the delusory sale of faux securities by American Amicable, an insurance company, to more than 50,000 military personnel. Before she joined SEC, from 1986 to 1996, Helane was practicing law at Howard, Rice, Nemerovski, Canady, Falk & Rabkin. She was primarily involved in litigation, SEC matters, internal corporate investigations, and defense of private securities. Helane is a seasonal speaker on legal and compliance issues. She is also a member of the board of Regional Parks Foundation and American Bar Association. She studied at Northwestern University, Illinois, where she completed her Bachelors in Journalism. She furthered her education at the University of California Berkeley School of Law.