Despite it’s 17 years in the direct selling business, Qnet, who’s base is located in India, is a relatively young player compared to companies like Amway, Avon, Mary Kay and others. The company was founded in 1998 by Vijay Eswaran and was originally based in Hong Kong. The company started moving a large part of its manufacturing bases to India in 2014. They offer products that range from jewelery to wellness products. Over the last few years they have really become a force in the direct selling business, expanding to more than 100 countries from Russia to the Middle East.
Qnet’s main product line focuses on making a difference in their customers lives and adding value as well. They recently added life enhancement to their focus allowing them to expand their line even further. They already have about 30 product brands in nine product categories. These products and services include vacation packages, jewelery, education, water filtration, online learning courses, weight management, nutrition, air purification and Swiss-made watches among others.
Qnet’s company philosophy is also reflected in their product strategy. They have a strict vegetarian philosophy. They don’t just promote vegetarianism, they only serve vegetarian meals at their company events. Likewise, their consumable products don’t have any non-vegetarian ingredients. So as to slow down the growing rates of degenerative diseases like diabetes, they make sure their products are low in sugar, artificial sweeteners and other chemicals.
The companies multi-level marketing model helps individuals create their own businesses by selling the products that Qnet offers and making a commission on those sales. This is yet another way the company helps communities around the world. By allowing individuals to make money from their products, Qnet not only boosts the finances of those individuals, but it also boosts the finances of the countries those individuals reside in.
Qnet is making big moves and looks to be a big player in the direct selling market for a long time to come.